Timing is everything. And on the eve of the industry’s biggest launch in nearly a decade (the new PS5 and Xbox Series X) Logitech is debuting a colourful new range of gaming products – namely the new G733 gaming headset (pictured).
I don’t think I’ve ever seen a launch that focused on the colour of the new products as much as the Logitech’s new G-Series Colour Collection.
The marketing around the new range of gaming headphones and accessories is all about their colour. White, Blue, Lilac and Black, FYI. You have to go searching to find out the technology inside their devices (see below).
Ujesh Desai, general manager of Logitech G explains (spins) that the new launches are a reflection of what people want.
“As gaming becomes a bigger part of pop culture, personal expression and style have become a huge part of a gamers’ identity – with that in mind we set out to design a collection of high-performance gaming gear in a fun and colourful way.”
Hmm. The cynic in me thinks that Logictech’s launch of colourful products with little innovation to speak of might be a well-time Hail Mary on the eve of the biggest launches the industry has seen in seven years.
And that’s fair enough.
Check out the new G-Series Colour Collection on Logitech’s website.
Logitech G-Series Colour Collection release date and price
- Logitech G733 LIGHTSPEED Wireless Gaming Headset – RRP $329.90 NZD.
- The G915 TKL Gaming Keyboard – RRP $399.90 NZD
- Logitech G305 – RRP $119.90 NZD
- Logitech G203 LIGHTSPEED Gaming Mouse – RRP $49.90 NZD.
All products are expected to be available mid-late October of 2020.
Logitech G733 specs
- Weight: 278 g
- Driver: PRO-G 40 mm
- Frequency response: 20 Hz-20 KHz
- Impedance: 39 Ohms (passive), 5k Ohms (active)
- Sensitivity: 87.5 dB SPL/mW
- Microphone pickup pattern: Cardioid (unidirectional)
- Size: 6 mm
- Frequency response: 100 Hz – 10 KHz
- Wireless Range: Up to 20 meters
- Connection Type: LIGHTSPEED wireless via USB
Battery Life (rechargeable)
- No lighting: 29 hours
- Default lighting: 20 hours
- PACKAGE CONTENTS
G733 LIGHTSPEED Wireless RGB Gaming Headset
- Reversible soft headband (attached)
- Detachable microphone
- LIGHTSPEED wireless receiver (USB-A)
- USB-C to USB-A charging cable
- USB 2.0 port (type A port)
- PC with Windows® 7 or later, macOS X 10.12 or later, or PlayStation® 4 gaming console8Advanced features like DTS Headphone:X 2.0, Blue VO!CE, and LIGHTSYNC RGB are not available on PlayStation 4.
About the new G-Series Colour Collection
Logitech G733 LIGHTSPEED Wireless Gaming Headset
The new G733 wireless headset comes in your choice of White, Blue, Lilac and Black. It only weighs 278g, features new colourful and reversible suspension headbands and comes equipped with soft dual-layer memory foam earpads that conform to your head, making it one of the most comfortable headsets Logitech G has ever designed.
It only weighs 278g, features new colourful and reversible suspension headbands and comes equipped with soft dual-layer memory foam earpads that conform to your head, making it one of the most comfortable headsets Logitech G has ever designed.
“We set out to design a full-featured headset that lets people show off their personalities,” said Tiffany Beers, head of audio engineering at Logitech G. “The G733 does just that. It’s a reliable, high-quality gaming headset that fits with your environment and lets you display your individual expression without compromising on technology.”
G305 LIGHTSPEED Wireless Gaming Mouse
The G305 LIGHTSPEED Wireless Gaming Mouse will also be added to the complete range and rounding out the Colour Collection is the G203 and G915 TKL Gaming Keyboard.
The Logitech G305 LIGHTSPEED Wireless Gaming Mouse will also be joining the Logitech G Colour Collection in Black, White, Blue and Lilac. The HERO sensor is incredibly power efficient, and provides exceptional responsiveness and accuracy, 400 IPS precision and sensitivity up to 12,000 DPI, with no acceleration or smoothing. Plus, with the ultra-fast LIGHTSPEED wireless technology included in the Logitech G305, you get a faster-than-wired gaming experience with a 1ms report rate, end-to-end optimised wireless connection, and incredible responsiveness and reliability for competition-level performance.
In addition to the G733 and G305, gamers can choose from a Black or White version of the Logitech G915 TKL Wireless Mechanical Gaming Keyboard, and Black, White, Blue and Lilac versions of the Logitech G203 Gaming Mouse.